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Farmer-to-Consumer Marketing, Part 3: Merchandising, Pricing, Promotion

Larry Lev Oregon State University ,
Online Only
This revision discusses the strategies direct marketers use to make sales. It includes making a merchandising plan, display and packaging, customer service, pricing strategies and techniques, and promotional techniques for your farm-direct enterprise.

Department(s): Agriculture
Pages / Length: 7
Revision Date: 5-2016
Publication Date: 1980-07-01

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