Opportunities to begin exporting or expand export operations depend on a number of factors, but one of the most important is the exchange rate. Individual business owners can do nothing to affect the exchange rate, but they can leverage their export opportunities with knowledge of exchange rate movements. This manual, intended primarily for small business owners and new-to-export firms, will 1) describe the theoretical relationship between exchange rates and exports, 2) describe and interpret the exchange rate data, and 3) show the trends in exchange rates for the U.S. dollar going back to 1990. The combination of theory and data will show why exchange rates are important and allow for improved international business decisions.
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